Facebook accepts they need to do better


The whole world is still in shocked, when a black male in his mid 30’s gunned down a 74-year-old man while streaming it LIVE on Facebook. The live stream of a murder has raises various questions about social media giants capability to handle such disturbing content. The account of Cleveland shooter remained active for more than 2 hours, which erupted an outrage from people around the world.

Facebook on Monday has released an official statement accepting the responsibility that, they need to do better and improve their standard of countering the content which violates its policies. The  police on Monday has put a reward of $50k on anyone who helps in locating the shooter.

This is a first of a kind incident on Facebook live stream. Previously, social media giant has faced criticism, when many of its users are live streaming pornographic content on their network. However, this latest incident has not only made the headlines but it’s also the most disturbing thing ever on any social network. The Facebook’s idea behind the launch of Live video feature is to make it easier for its users to connect. But, with time we are learning what its negative and disturbing aspect too.

The social media giant needs to take some big steps in making its live streaming feature more secure to its viewers. Currently, it’s dependent on its users to flag (report) controversial or violent streams or videos like these. But, if a user doesn’t flagged a video ( like it happened today ) it may remain longer on its network. The video of the shooter murdering the 74 years old victim almost remained on Facebook’s network for more than 2 hours according to the official release. In an official statement  by Justin Osofsky, who’s the VP of Global operations he released the timeline of events.

Timeline of Events
11:09AM PDT — First video, of intent to murder, uploaded. Not reported to Facebook.
11:11AM PDT — Second video, of shooting, uploaded.
11:22AM PDT — Suspect confesses to murder while using Live, is live for 5 minutes.
11:27AM PDT — Live ends, and Live video is first reported shortly after.
12:59PM PDT — Video of shooting is first reported.
1:22PM PDT — Suspect’s account disabled; all videos no longer visible to public.


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